Social. Simplified.

We give businesses everything they need to do big things in the world of social. And we make it simple, accessible and fun.

But it’s not a teacher-student thing. We’re your strategic partner. Your teammate. Your champion.

Whether you want support with training, research, pitching, strategy, or paid planning and activation, let’s create something brilliant together.

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We’ve trained professionals at leading businesses

Our services

Training

Training. Simplified.

We don’t do one-size-fits-all. We craft training based on your learning needs, that’s simple to understand and easy to action.

We’re certified experts across media planning, buying and creative strategy. And we’ve delivered successful training for Google, Meta and more.

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Strategy

Strategy. Simplified.

Want help with end-to-end strategy that spans paid, owned and earned media? We’re here to support you whenever you need.

We’ve worked with partners from diverse sectors, including fintech, healthcare and lifestyle. And we always bring fresh ideas to the table.

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Expert Network

Success. Simplified.

We don’t believe in being good at everything. If we can’t do it, we’ll say. And find someone in our network who can.

We lean on industry subject matter experts across SEO, analytics, data-planning and more. So whatever you need, we collaborate to deliver the best.

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Want to work together?

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Client feedback

I’ve trained thousands of people across an array of teams in agency, digital, marketing and PR. And worked with everyone from senior leadership to new starters. Here are some of their stories.

Kineta is an exceptional marketing leader and trainer. We partnered together to give young ex-offenders a second chance with training and talks. She brings so much energy and expertise to every individual, from any walk of life. She is a true subject matter expert and always has the latest trends and insights, helping others to bring their A-game to all things social and marketing

Zara Easton - LinkedIn

Head of Brand Marketing UK

I have seen first-hand the energy Kineta brings to her sessions when she trained my team. Her training style is inclusive and encourages active participation, fostering an environment where trainees feel comfortable asking questions and experimenting with new tools and platforms. Trainees leave her sessions with a deeper understanding of all aspects of social media, but also the confidence to implement these strategies, leading to tangible results.

Bénédicte Earl

Digital director - PR & Corporate Comms

Kineta delivered the one day Facebook and Instagram advance course for our editorial and marketing teams.Her excellent knowledge of the subject , technical expertise and clear and approachable delivery made it a valuable day for the whole team. Whilst learning the theory is highly valuable, Kineta was able to give practical examples that went a long way in anchoring what was being learned and I would recommend that anyone involved in marketing attend one of these courses.

Giovanna Latimer - Motorsports Magazine

Managing Director

My team and I attended the Social Media Buying 2 day training session for Facebook & Instagram with Kineta whilst at Jellyfish. We followed this up with LinkedIn & Twitter training. Before we had the training, Kineta shared the agenda and learning objectives and we crafted these together to build the bespoke course that was right for the team’s needs. The course was well laid out with a clear, easy-to-digest structure. Kineta made the training fun and relatable to our current projects and advertising setup. She took the time to learn about our organisational structure and the way we work so the team were super engaged and could see how to apply the learnings to their roles

Danni Morman - Cancer Research

Senior Channel Strategy & Planning Marketing

Kineta provided training for myself and the team on all things paid social. She took us through the paid social landscape, developing campaigns within the session and a useful guide that myself and the team still use.

Lois Saxton - The O2 Arena

Senior Digital Marketing Manager

Kineta is an excellent trainer and I walked away feeling inspired, knowledgeable and eager to put everything I learnt into practice! Kineta is an engaging trainer and really understands everything there is to know in her field. Book her in fast..

Seema Kumari - Ex Hearst publishing

Senior Marketing Director

We enlisted School of Social for a paid social workshop and it has been a complete game-changer for the team. Kineta’s hands-on, tailored approach allowed us to unlock the right insights and strategies to supercharge our results, and the follow-up materials have been invaluable too. Whether you’re starting from scratch and need to cover all the basics, or you’re an old dog looking for new tricks, we can highly recommend School of Social.

Southpaw

Head of Content

Working with Kineta Kelsall over the past 2 years has been an absolute game-changer for Distrelec. As a social media consultant, Kineta brought an unparalleled level of expertise, dedication, and strategic insight to our team. Kineta's wealth of knowledge and skills in the social media landscape is truly remarkable. We wholeheartedly recommend Kineta to any organization seeking a social media consultant who combines expertise with a genuine commitment to achieving outstanding results.

Distrelec

SEO & PR Manager